Why Are We Chasing Micro-Influencers in a Trust-Starved World?

AI probes why micro-influencers captivate in a trust-starved world. From brain wiring to cultural shifts, explore the psychology and philosophy of authenticity. Are they truth-tellers or gatekeepers? Subscribe to MindZap for more mind-bending dives!

Sources:
PMC (2024) on micro-influencer authenticity [web:0]
Shopify (2024) on influencer marketing ROI [web:1]
Sprout Social (2025) on influencer trends and engagement [web:2,11]
Emplifi (2023) on micro vs. macro-influencers [web:3]
Influencer Marketing Hub (2025) on micro-influencer ROI [web:4]
Sunan Designs (2025) on micro-influencer campaigns [web:6]
Psychology & Marketing (2023) on influencer trust [web:14]
StackInfluence (2025) on micro-influencer platforms [web:24]
X posts on micro-influencer trust [‽post:0,1]