The Curious Leader’s Secret: Transform Your Systems and Ignite Culture of Innovation w/Jon Bassford

“You can’t just lead with mission. You have to build a business that supports it.”

What if a single shift in your thinking could change everything — from your broken systems to your company culture? In this unforgettable episode, Steve Ramona welcomes Jon Bassford, a champion of curiosity-driven leadership, to reveal the surprising truth about why businesses fail and how curiosity can save them.

Jon is a relatable force of nature: a systems strategist, fractional COO, and bestselling author who discovered the power of curiosity as a child and transformed it into his superpower. You’ll meet him at a moment of genuine purpose, serving nonprofits, startups, and small businesses with the same passion as billion-dollar organizations. His story takes us inside the failure of big-name companies and the frustrations of small teams buried under bad processes, where a single missing system can break everything. Through vivid stories of rescue — from a chaotic startup drowning in invoices to a world-changing nonprofit with a shaky backbone — Jon shows us how curiosity, when applied with servant leadership, creates operational excellence and unstoppable growth.