Metaplanet CEO to Investors: Don't Be Late to the Bitcoin Gold Rush | Bitcoin Backstage

Metaplanet CEO Simon Gerovich joins Isabella Santos backstage at Bitcoin 2025 to reveal why the corporate Bitcoin gold rush is just beginning. From 190% Bitcoin yield to a bold strategy of Bitcoin-backed equity, Metaplanet is quickly emerging as the Strategy (MSTR) of Japan.

In this wide-ranging interview, Simon breaks down the mechanics of Bitcoin per share, explains how Bitcoin treasury companies can unlock yield, and shares his outlook for Bitcoin's role in Japan’s shifting financial landscape. He also discusses the long-term vision for Bitcoin-backed securities and why latecomers will, as he says, “pay the price they deserve.”

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Chapters:
00:00 – Intro: “This is the beginning of the rocket ship”
01:25 – Why other companies are copying Metaplanet’s strategy
02:30 – Explaining “Bitcoin Per Share” and shareholder value
05:15 – Bitcoin-backed preferred equity & fixed income strategy
06:45 – Do treasury companies need a real business behind them?
07:35 – Phase One: Accumulate Bitcoin, build pristine capital
08:45 – Will Bitcoin treasury companies become Bitcoin banks?
09:05 – The game theory of Bitcoin accumulation
10:50 – Educating Japan through Bitcoin Magazine
11:30 – Why Bitcoin matters now in Japan’s inflation shift

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