#226 - Digital Nomads, Freedom, and AI with Giana Eckhardt and Aleksandrina Atanasova

2 months ago
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In Episode 226 of Growing Pains with Nicholas Flores, Gianna Eckhardt, Professor of Marketing at King’s Business School, King’s College London, and Vice Dean Engagement and Executive Education, and Alex Atanasova, Assistant Professor / Lecturer in Marketing at Bayes Business School, City St George's University of London, unpack digital nomadism, from its roots in Tim Ferriss’s The 4-Hour Workweek to its explosion during COVID. They debunk the Instagram myth of beachside laptops, highlighting the hustle, community, and economic necessity driving this lifestyle. With AI threatening freelance jobs, they explore the future for nomads.

Harvard Business Review (https://hbr.org/2024/02/the-new-reality-of-digital-nomads), Nomadland review (https://digitalcommons.uri.edu/mgdr/vol6/iss1/2/).

00:00:00 | Digital Nomadism
00:05:57 | The reality of life as a digital nomad
00:10:48 | Who chooses to live as a digital nomad?
00:13:22 | Why study digital nomads?
00:17:38 | Freedom vs stability in nomad life
00:23:42 | Precarity of modern life
00:40:50 | AI and the security of remote work
00:48:05 | Digital nomadism abroad
00:53:48 | Choosing to be a Digital Nomad

07/01/2025

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