How I Turned a Hidden Caribbean Resort Into "Wellness Retreat of the Year"

From unknown gem to award-winning destination - here's the EXACT digital marketing strategy that transformed Kokomo Botanical Resort in Turks & Caicos into the Caribbean's #1 wellness retreat.
🚨 THE CHALLENGE:
Kokomo was a beautiful hidden gem that nobody knew existed. Previous marketing agency failed to deliver results. They needed a complete digital transformation to compete with established luxury resorts.
💡 OUR GAME-CHANGING STRATEGY:
✅ SEO Domination - Targeted "wellness retreat Caribbean" & "Turks and Caicos resort"
✅ Website Overhaul - Complete redesign with conversion-optimized landing pages
✅ Paid Ads That Convert - Google & Meta campaigns focused on bookings, not vanity metrics
✅ PR Powerhouse - Secured features in National Geographic & top travel magazines
✅ Content Creation Machine - On-site video, photography, and influencer collaborations
✅ Fractional CMO Strategy - Full marketing leadership and brand positioning
🔥 THE RESULTS:
🏅 Named "Wellness Retreat of the Year" by Caribbean Journal
📈 25% increase in resort occupancy
💰 Real estate lead generation success
🎯 Built a retargetable ecosystem for long-term growth
This isn't just a feel-good story - this is a blueprint for any hospitality business that wants to dominate their market.
⚡ WHAT YOU'LL LEARN:

How to differentiate in a crowded luxury market
The exact SEO keywords that drive high-value bookings
PR strategies that get you featured in major publications
Content creation tactics that build credibility and trust
How to use awards and lead magnets to establish authority

⏰ TIMESTAMPS:
00:06 - The transformation begins
00:35 - Meet Kokomo Botanical Resort
01:52 - Why their previous agency failed
02:09 - Our SEO and Google Ads strategy
02:25 - Becoming their fractional CMO
03:01 - Website redesign for conversions
03:29 - On-site content creation process
04:07 - Award-winning branding strategy
04:44 - Market differentiation tactics
05:27 - Paid ads that actually work
06:31 - Real estate lead generation wins
07:11 - Credibility through awards & lead magnets
08:01 - Influencer outreach & evergreen content
09:39 - 25% occupancy increase revealed
10:08 - Building long-term success
👆 SMASH SUBSCRIBE if you want more real case studies that show exactly how to grow your business!
💬 YOUR TURN: What's the ONE marketing tactic that's driven the most bookings for your business? Share your wins in the comments!

CONNECT WITH JASON:
🔗 Website: https://jayhunt.social
📘 Facebook: https://www.facebook.com/huntspeaks
📸 Instagram: https://www.instagram.com/jayhuntofficial
🎵 TikTok: https://www.tiktok.com/@jayhuntofficial
🐦 Twitter: https://twitter.com/jayhuntofficial
💼 LinkedIn: https://www.linkedin.com/in/socialmediaspeaker/

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