How AI & Human Expertise Are Powering the Future of Digital Marketing | Rachel Hernandez

What happens when cutting-edge AI meets content marketing mastery? In this forward-thinking episode of the Marketing Boost Solutions Podcast, Captain Marco sits down with Rachel Hernandez, Director of Brand Strategy at Next Net Media—the world’s largest online retailer of optimization services. With a global network of 700+ content creators under her leadership, Rachel shares how she’s helped scale high-performing content ecosystems that drive visibility, trust, and growth.
We explore the powerful intersection of technology and creativity—where AI fuels smarter SEO, scalable storytelling, and personalized strategies without sacrificing authenticity. Rachel pulls back the curtain on what it takes to thrive in today’s digital landscape, from building trust in a noisy market to using AI as a strategic ally, not a replacement. Whether you're a brand strategist, business owner, or marketer, this episode is packed with actionable insights to help you stay competitive, creative, and connected.

Connect with Rachel below
Website: https://nextnet.ai/
LinkedIn:https://www.linkedin.com/in/rachelahernandez/; https://www.linkedin.com/company/nextnetai/

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