How Wilderness Club Boosted Guest Response Rates 50% with Business Texting

Website Link Below:
https://get.textline.com/xjche8meg2ze

Learn how Wilderness Club, a luxury resort in Eureka, Montana, revolutionized its guest and internal communication by implementing Textline’s business texting platform. Spanning 550 acres, Wilderness Club needed a more efficient way to connect with guests and staff across cottages, a golf course, a lake, and multiple amenities.

Email didn’t cut it—so they turned to texting. With response rates jumping over 50%, business SMS quickly became their top communication channel. Features like Automations, Whispers, and Announcements helped them streamline responses, improve shift handoffs, and keep guests informed on promotions, bookings, and updates.

From better logistics to elevated guest satisfaction, this case study shows why texting isn’t just for customer service—it’s the new standard in hospitality communication.

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