How Podcasts and YouTube Rebrand Mainstream Propaganda

In the vast digital jungle of YouTube and podcasts, a new class of media personalities has emerged—dressed in casual authenticity, wrapped in the aesthetic of independent journalism, and branded as the “alternative” to mainstream news. They present themselves as rebels, free thinkers, and truth-seekers. Yet, for all their flair and rhetorical fireworks, most of them serve the same function as legacy media: to distract, dilute, and distort.