This Content Strategy Will Get You Hundreds of Inbound Leads

Head over to your Google Ad account, go to the Keyword Planner Tool, and put in your service. For instance, "Loft Conversion" and set your location to your city. Then you can see the different variations of the keyword that people are searching for. All of these keywords have high search volume.

This insight is gold because now you know what people are searching for in your area, and you can start building content around these specific topics for your website. For instance, you can create a specific page for dormer loft conversions and write a blog on the cost of loft conversions.

It's all about tailoring your content to what people are actually searching for in your area. Follow this strategy and you will get inbound leads every single month.

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