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What is Revenue Share in Casino Affiliate Programs? What is iGaming affiliates' revenue share?
Welcome back to The iGaming Channel, your ultimate source for cutting-edge strategies and insider knowledge on affiliate marketing in the gaming world. Today, we’re tackling a question that every affiliate—new and experienced—needs to understand:
What Is Revenue Share in Casino Affiliate Programs?
Revenue share is one of the most widely used payment models in iGaming affiliate marketing, offering long-term earning potential and alignments of interest between affiliates and operators. In this comprehensive guide, we’ll break down what revenue share means, how it works, how to maximize your commissions, and how it compares to other models like CPA and hybrid deals.
🔔 Don’t forget to subscribe and click the bell icon—new videos every Tuesday and Friday covering affiliate tactics, SEO tips, bonus reviews, and industry insights!
🎯 Why Watch This Video?
Long-Term Income: Learn how passive earnings from revenue share can build a stable, recurring revenue stream.
Aligned Incentives: See why operators and affiliates both benefit when players stay active and profitable.
Advanced Clauses: Understand carryover, clawback, rate uplifts, and how to negotiate better deals.
Real-World Examples: Gain insights from case studies and proven strategies that top affiliates use.
Compliance Focus: Navigate legal requirements and ensure best practices for responsible gambling.
🔑 Key Concepts
Revenue Share Percentage – A predetermined cut of the net revenue generated by your referred players (commonly 25%–50%).
Negative Carryover – Unpaid periods where losses exceed gains are carried into future months.
Clawback Clauses – Refunds by the operator on certain player actions—learn how to protect your earnings.
Net Revenue Calculation – Revenue after bonuses, chargebacks, taxes, and other deductions.
Tiers & Uplifts – Higher revenue share percentages based on volume or performance milestones.
Payment Terms – Typical 30- to 45-day payout windows; keep track of minimum thresholds.
Tracking & Analytics:
Voluum – https://voluum.com
Tune – https://gettune.com
Google Analytics – https://analytics.google.com
SEO & Content:
SEMrush – https://semrush.com
Ahrefs – https://ahrefs.com
ChatGPT for idea generation – https://chat.openai.com
💡 Pro Tips to Maximize Revenue Share
Retain High-Value Players: Focus on VIP programs and loyalty bonuses that keep players depositing.
Leverage Cross-Selling: Promote both casino and sportsbook offers to diversify player activity.
Seasonal Campaigns: Align promotions with major sporting events and holidays for spikes in activity.
Email Remarketing: Re-engage dormant players with special offers and free spins.
Negotiate Uplifts: Approach operators to increase your percentage once you reach volume targets.
❓ FAQs
Q: Can I switch from CPA to revenue share?
A: Absolutely. Many affiliates start on CPA and transition to revenue share once they have a steady stream of players.
Q: How long do I need to maintain a revenue share deal?
A: Contracts vary—some offer month-to-month flexibility while others have minimum commitment periods. Always read the terms.
Q: Is revenue share better than CPA?
A: It depends on your traffic quality and long-term goals—CPA gives quick payouts, while revenue share offers sustainable income.
📢 Stay Connected
Website: https://casinomarketing.shop/
LinkedIn: https://linkedin.com/company/casino-marketing-agency
If you found this video helpful, please LIKE, COMMENT, and SHARE with your fellow marketers. Don’t forget to SUBSCRIBE for more iGaming affiliate wisdom every Tuesday and Friday!
Check out our casino marketing agency:
https://miltonkeynesmarketing.uk/casino-marketing-agency/
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