Round Table – Ops in Motion: Episode 1

In this episode, hosts Kawal and Shiv are joined by Mark Farmer, Partner at Access Marketing & Events, to discuss the critical intersection of Data Operations and Marketing Operations in associations. Key topics include maintaining clean CRM data, strategic marketing efforts, leveraging technology for growth, and the evolving role of Marketing Operations. Watch to gain actionable insights on how associations can optimize their processes, improve data hygiene, and drive success in a rapidly changing environment.