Genesis X Gran Equator 2025 | Luxury Off-Road SUV to Hunt Range Rover & Mercedes!

Genesis is entering the off-road luxury SUV game with the bold new X Gran Equator Concept, revealed at the 2025 New York Auto Show. This futuristic SUV combines rugged styling with luxury design elements and dares to go head-to-head with icons like the Range Rover and Mercedes-Benz G-Class.

In this video, you’ll discover:

The new design direction of Genesis SUVs
* Off-road-inspired features like split tailgate and fender bulges
* A minimalist interior with camera dial-inspired digital gauges
* Speculations on its powertrain: Electric or internal combustion?
* Genesis's strategy to compete in the luxury off-road SUV market

If you love innovative car design and luxury SUV concepts, this video is for you!
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