CPAP Retailer Boosts Orders by 664% on Amazon With Smart Cross-Channel Targeting

Website Link Below:
https://www.quartile.com/

See how The CPAP Shop, a leading online sleep therapy retailer, partnered with Quartile to transform its digital advertising strategy and achieve double-digit ROAS growth across Google Ads, Microsoft Ads, and Amazon.

Using Quartile's AI-powered platform, The CPAP Shop developed intelligent, segmented ad campaigns based on AOV, search intent, and time of day—capturing high-converting traffic across all channels. This cross-channel approach included branded keyword targeting, dayparting (midnight to 1 a.m. bidding), and high-frequency accessory sales on Amazon.

Key results included:
✅ 89% ROAS increase in Google & Bing Shopping
✅ 62% ROAS boost in Paid Search
✅ 664% increase in Amazon orders in just six months
✅ 13% drop in Amazon ACoS

This is a must-watch for health and wellness retailers, DTC eCommerce marketers, and advertisers looking to unify paid search, shopping, and Amazon strategies for maximum performance.

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