This Google Ads Hack Will Double Your Leads Without Increasing Budget!

While setting up your Google Ads click on more settings and in add Rotation select "Optimise Prefer Best Performing Ads" now Google will see which ads are performing the Best and allocate more of your budget to those Ads, which are bringing in more conversions.

So if you have multiple Ads within an Ad group and you want to split test them, then this is the best option as Google is really good of pushing your budgets to the best performing Ads, you can also do it manually if you want. For that, you just need to select "Do not optimise rotate Ads indefinitely and you can come back and delete or pause the Ads which are not converting.

But me personally, I would suggest letting Google do all the heavy lifting and select the first option.

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