Made Anywhere But China — the Real Story Behind Western Luxury Goods Pt.2

Part 2: “Last Train Before the Tariff Wall”

In the second clip, the spotlight turns to a stunning revelation: just how many of your favorite global brands—yes, even those proudly labeled Made in Italy—are in fact manufactured in China.

While some names on the list may come as no surprise, others will leave viewers doing a double take.

The truth is, many luxury labels have long blurred the line between assembled in and made in, using clever marketing and vague labels to preserve a premium image.

But now, with factory insiders pulling back the curtain, the illusion is crumbling.

The distinction is clear: “assembled” is not the same as “made”—and consumers are finally starting to notice.

With the U.S. closing the $800 duty-free import loophole in May, Chinese sellers are making a final push—targeting American buyers before new tariffs hit.

As orders from the U.S. fall by nearly 50%, factory reps flood social media with direct-sale offers.

Meanwhile, apps like Shein and Temu soar on U.S. download charts, and a wave of consumers start cutting out the luxury markup.

Series Tagline:
A raw, unfiltered look at the collapsing illusion of Western luxury and the rise of Chinese direct-to-consumer power.