A Gearfire Dumpster Fire: The Cap & Ball Saloon - Ep. 4

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Welcome to the Cap & Ball Saloon—your go-to podcast for all things firearms marketing in the Digital Age with your host Anders E. T. Herzberg.

In today's episode I and Jason J. Green sit down to look at a local FFL's Gearfire powered website and find just about everything wrong. From questionable design decisions to outright mislabeled items, this is an example of how you don't build a website for the modern 2A space.

Please note, we do not have any business relationship, with any of the companies mentioned.

So, if you're looking for tips to improve your website, grab a pen and paper as we do an initial breakdown from the leadership at Cap & Ball.

We break down:
• 🔍 First impressions & UI/UX hits and misses
• 💬 Product issues, questionable decisions.
• 🚀 Conversion optimization for 2A-friendly commerce

Whether you’re a gun shop owner, tactical gear manufacturer, or selling to the 2A community — this episode is packed with value you won’t want to miss.

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🔥 HASHTAGS #2AMarketing #DigitalFirearmsMarketing #FFLMarketing #GunIndustry #CapAndBall #TacticalBranding #CBsaloon #Gearfire #WebsiteReview #EcommerceSEO #FreedomTech