WHY DO PEOPLE GET CAPTURED BY THE ISKCON DECEPTION?

https://truth.prabhupada.org.uk/why-do-people-get-captured-by-the-iskcon-deception

As for the knowledge outlined here, the items may be analyzed as follows: Humility means that one should not be anxious to have the satisfaction of being honored by others. The material conception of life makes us very eager to receive honor from others, but from the point of view of a man in perfect knowledge–who knows that he is not this body–anything, honor or dishonor, pertaining to this body is useless. One should not be hankering after this material deception. People are very anxious to be famous for their religion, and consequently sometimes it is found that without understanding the principles of religion, one enters into some group, which is not actually following religious principles, and then wants to advertise himself as a religious mentor.

(Bhagavad-gita 13.8-12)