Amazon News Live: Chinese Sellers Retreat, AI Checkout, and Vendor Exodus

Amazon sellers, Chinese competitors are hiking prices or leaving the U.S., Amazon just started letting shoppers buy from other websites inside its app, and vendors are fleeing to 3P faster than ever. 🔥 Buckle up—this week’s news hits hard.

We’ll break down what 125% tariffs mean for your pricing strategy, how Amazon’s “Buy for Me” AI might change off-Amazon competition, why more vendors are ditching Vendor Central, and how free image generation with ChatGPT is reshaping content creation for sellers.

Join us live today at 1 PM Eastern. These shifts aren’t optional—they’re operational.

Here’s what we’re covering today:

Chinese Amazon Sellers to Hike Prices or Exit U.S. Market as Tariffs Surge
https://www.reuters.com/technology/chinese-sellers-amazon-hike-prices-or-exit-us-tariffs-soar-association-says-2025-04-10/

Amazon’s New “Buy for Me” AI Feature May Change How Sellers Compete
https://www.theverge.com/news/642947/amazon-ai-buy-products-other-websites

Why Amazon Vendors Are Fleeing to 3P or Agencies—And What You Can Do About It
https://www.linkedin.com/posts/scott-needham-a8b39813_one-amazon-vendor-manager-can-have-up-to-activity-7316144374197678081-Zhaf/

ChatGPT Image Generation Is Now Free—And It’s Changing Content Creation
https://www.cnet.com/tech/services-and-software/chatgpt-image-generation-is-now-free-for-everyone-heres-how-many-images-you-get/

Let’s break this all down and talk next moves.