How to Create a Facebook Remarketing Pixel Step-by-Step (2025 Guide)

In this video from Mr Briefly Official, I’ll walk you through exactly how to create and install a Facebook Remarketing Pixel for your website or eCommerce store. Whether you're running ads for leads, sales, or brand awareness, the Facebook pixel is your secret weapon to track, retarget, and convert more visitors into customers.

We’ll cover everything from setting up the pixel in Meta Business Manager, installing it on your site (Shopify, WordPress, or custom HTML), to tracking conversions and creating powerful retargeting audiences.

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