How MotoGP’s Dorna Engaged 80,000+ Fans Using SurveySparrow

Website Link Below:
https://join.surveysparrow.com/fpnr1w6oxjjk

Explore how Dorna Sports SL, the powerhouse behind MotoGP™, revolutionized fan engagement using SurveySparrow. With over 80,000 fans engaged and a 16% survey response rate, Dorna leveraged data-driven insights to better understand viewer preferences and improve fan experience across the board.

This case study dives deep into how Dorna used customizable, logic-based surveys to enhance customer satisfaction, optimize feedback collection, and streamline reporting. With branded NPS and CSAT surveys, Dorna didn't just collect feedback—they turned it into actionable change.

Whether you’re in sports media, entertainment, or any high-volume B2C industry, this is the perfect blueprint for implementing scalable, insightful feedback systems that drive results.

📌 Key Takeaways:

80K+ fans reached through CSAT and NPS surveys

16%+ response rate with logic-based surveys

Full brand customization for immersive user experience

Efficient reporting that supports fast, informed decision-making

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