How Caraway Drove $100K+/Month from BFCM with Revenue Roll

Website Link Below:
https://partners.revenueroll.com/tyas3bwdj7f7

What if your Black Friday strategy could generate $100K+ in extra monthly revenue?
That’s exactly what Caraway pulled off with Revenue Roll — even under tight time pressure and budget limits.

Faced with a competitive market and a need to outdo BFCM 2022, Caraway turned to Revenue Roll’s Identity Resolution suite to make the most of their peak season.

What Caraway Achieved with Revenue Roll:
✅ 60%+ Onsite Identification Rate
✅ 5.0x+ ROI
✅ 42% Email List Growth
✅ $100K+ Monthly Incremental Revenue

What Made It Work:
⚙️ Fast, White-Glove Onboarding – No team lift required during their busiest season
🎯 High-Intent Audience Segments – Built from both reactivated and new site traffic
📈 Control Group Testing – Verified incremental revenue with clear, measurable lift
📬 Email Retargeting + ID Resolution – More eyes on their BFCM campaigns = more conversions

Caraway didn’t just survive peak season — they scaled it.

“Revenue Roll helped us capitalize on peak season and continues to deliver impressive results.” – Connor Dault, VP Growth & Digital Product
“Their customer success team made setup effortless — crucial to our success.” – Bryce Radick, Retention Lead

🚀 Whether you’re prepping for Q4, a seasonal spike, or just want smarter retargeting — Revenue Roll delivers results.

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