From Citibank to E-commerce Funding: Seth Broman’s Blueprint for Amazon Seller Growth

Website Link Below:
https://get.getida.com/ti20ljmwgvh7

In this episode of the Prime Talk Podcast sponsored by GETIDA, Seth Broman—CRO of YardLine—shares how he transitioned from traditional finance to revolutionizing e-commerce funding. Discover how YardLine’s unique "Capital-as-a-Service" model and seller success strategies empower Amazon businesses to scale profitably, even in competitive markets.

👉 Key Topics Covered:

Seth’s journey from Citibank to leading YardLine’s e-commerce funding revolution

Why flexible capital access is critical for Amazon sellers (avoid stockouts, scale ads, and more)

Data-driven underwriting: How YardLine uses Amazon Seller Central insights to fuel growth

Post-COVID e-commerce trends: Adapting to Amazon’s 5% fee and rising competition

Case studies: Sellers who 10X’d revenue with YardLine’s funding + success resources

About YardLine:
YardLine provides marketplace-agnostic funding and advisory services, leveraging first-party data to help sellers unlock growth. Their "pay-as-you-need" capital model and seller success team focus on profitability, inventory optimization, and exit readiness.

#AmazonSeller #EcommerceFunding #SellerGrowth #YardLine #SethBroman #AmazonFBA #GETIDA #PrimeTalkPodcast