The Marketing Team: Undervalued and Overp erforming .

Current Situation: Marketing team salaries 15% below industry average despite exceeding KPIs by 20%.
Problem: High performers at risk of attrition due to uncompetitive compensation.
Solution: Targeted salary adjustments will boost morale, retain talent, and drive continued growth.
Goal: Secure a budget increase of $50,000 for team raises, demonstrating a 5x return on investment within 12 months.