From Corporate to Startup: Executing Innovation with Renee Gregor

Welcome to *Heartbeat: Tactical Insights for CIOs.* In this episode, we sit down with **Renee Gregor, COO of Park Pro**, to explore what it really takes to **drive innovation beyond just technology**—and why execution matters more than buzzwords.

With **15+ years of experience in client strategy**, working with brands like **Macy’s, BMW, Ralph Lauren, and Coca-Cola**, Renee brings a unique perspective on **translating big-company strategies into startup agility**. She shares firsthand lessons on **navigating the shift from corporate to startup environments, breaking rigid processes, and building a culture that thrives on execution.**

**🎧 Whether you're rethinking your CRM stack or exploring AI in Salesforce, this is a must-watch for modern tech leaders.**

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We cover some **must-know insights for CIOs and COOs in 2025**, including:

🚀 **Why digital transformation fails without cultural alignment**

🔄 **How AI and ‘systems thinking’ are reshaping execution strategies**

📉 **What CIOs can learn from Kodak’s infamous downfall**

⚡ **Why traditional consulting models are broken—and what works instead**

📊 **Practical ways to ‘fail forward’ and make meetings actually productive**

Whether you're leading change at a Fortune 500 company or scaling a startup, this conversation is packed with **real-world tactics you can apply today**. Let’s dive in.