Why Your Google Ads Are BURNING Money in 2025?

The problem is not having a negative keyword list. Here is how to check if this is draining your business. Go to your Google Ads campaign, click on Keywords, then hit search terms. This shows you every keyword your Ad is appearing for. If you spot keywords getting clicks but not converting, that's money down the drain.

The fix? Just exclude them. Add those keywords to your Negative Keywords list. So Google will stop showing your Ads to people searching for irrelevant terms. A negative keyword list tells Google where not to show your Ads.

Preventing wasted clicks from people who aren't actually interested in your service. By updating this list regularly you can slash your Ad spend by 10% or 20% while still getting the same or even better results.

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