Apple Case Study | From Garage to $3 Trillion Tech Titan

Explore the fascinating journey of Apple Computer Co. and its mission to make technology accessible for everyone. Discover how the launch of the Apple II in 1977 democratized computing with its user-friendly design. Dive into the challenges of the 1980s with the Macintosh launch and Steve Jobs's departure. Learn about Apple’s design philosophy, which emphasizes aesthetics and user needs, creating groundbreaking products like the iPod and iPhone. See how these innovations have redefined industries, transformed daily life, and fostered strong customer loyalty. Join us as we celebrate Apple's commitment to creativity and its impact on technology.

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OUTLINE:

00:00:00 Humble Beginnings, Global Domination
00:01:49 Shaping User Experience
00:02:56 Redefining the Possible