Crisis Comm Secrets: Lessons from Bud Light's Fallout

🚨 From **data breaches** to PR disasters, we explore what it takes to safeguard your brand's reputation in today's fast-changing digital landscape. Are you ready to learn how to distinguish an issue from a full-blown crisis? Or how **emotional intelligence** and **effective messaging** can turn a bad situation around? We've got you covered.

✨ **Fun Facts**:
1️⃣ John shares his unique take on "embarrassing, exasperating, and existential" crises.
2️⃣ Learn the surprising link between social media influencers and a beer brand's decline.
3️⃣ Wildfires, data hacks, and even porch pirates—unexpected crises are everywhere!

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Question - What role does crisis communication play in maintaining a company's reputation, and how did John David illustrate this with real-world examples in the episode?

⏰ Timecodes ⏰
00:00 - Intro
01:23 - John David Interview
14:00 - Boeing Overview
16:31 - Crisis Preparation Strategies
21:04 - Modernizing Crisis Management
23:59 - Worst Case Scenario Planning
33:13 - PR Crisis Preparedness
34:26 - Misinformation Challenges
39:20 - Future of Crisis Communications
39:58 - Planning for Future Crises
42:21 - Sources of Future Crises
45:53 - John David Online Presence
46:13 - Final Thoughts and Insights
47:26 - OUTRO