Are You Overpaying for Amazon Ads? Here’s What Works Instead

Amazon PPC can be costly if you’re using the wrong strategy. Steven Pope from My Amazon Guy explains why most sellers overspend on exact match keywords and how broad and auto campaigns can improve results. Learn the best PPC tactics to optimize your budget and scale profitably.

Optimize your PPC! Get our Amazon PPC guide https://bit.ly/3DLhywd

#AmazonPPC #AmazonzonAds #AmazonAdvertising

Watch these videos next:

Optimize Your Amazon PPC Budget https://www.youtube.com/watch?v=W-DONOA0N8g&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=9

Manual PPC Beats AI https://www.youtube.com/watch?v=lYniwCIkgtc&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=11

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Timestamps:
00:00 - Why Amazon PPC Is Expensive for Many Sellers
01:15 - The Right Time to Explore External Traffic
01:34 - Why Some Products Perform Well on TikTok
02:28 - Using TikTok Influencers for Amazon Sales
03:50 - Amazon PPC Budget: How Much Is Too Much?
05:25 - The Truth About Amazon Influencers & External Ads
07:10 - Why Broad & Auto Campaigns Perform Better
09:00 - Avoid This Common Keyword Negation Mistake
11:20 - How to Optimize Your Amazon PPC Budget
13:45 - The Problem With Too Many Campaigns & Keywords
15:30 - Day Parting and Timing Your Bids for Maximum ROI
17:10 - Why Simplicity Beats PPC Automation Every Time
19:45 - How to Scale Amazon PPC Without Losing Profit
22:00 - The Mistakes That Amazon Aggregators Make

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