BBC The Apprentice - Series 18 (2024) Episode 11 - Interviews (11 April 2024)

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After facing ten tasks as teams, the remaining five candidates now compete as individuals in their next task – a series of tough, gruelling interviews with some of Lord Sugar’s closest associates: Claudine Collins, Claude Littner, Mike Soutar and Linda Plant. Each member faces scrutiny over their backgrounds, work experience, track record, and business proposals when questioned by interviewers. Feedback to Lord Sugar, alongside observations by his aides, leads him to firing Tre Lowe for lacking the necessary experience for his proposal with an untested and undeveloped product, Flo Edwards for raising concerns over the financial structure of her proposal, and Dr Paul Midha for refusing to give Lord Sugar half of his existing business after his initial business proposal is deemed unworkable. Of the remaining two, Phil Turner is commended for having a business that could compete in the crowded food market despite concerns over his weak track record, while Rachel Woolford earns praise for an established track record in the fitness industry and her ambitious plans to grow her business.