From Brand Trips to PR Hauls: The Most Tone-Deaf Trends in Beauty

The beauty community has evolved so much over the years, but are we heading in the right direction? In this video, I’m diving into the trends, habits, and behaviors in the beauty world that I think we need to leave behind as we step into 2025. From endless PR hauls to extravagant brand trips and the culture of oversharing, let’s talk about what’s not working and how we can make the beauty space more authentic, inclusive, and inspiring.

What do you think the beauty community should focus on in 2025? Let’s start the conversation in the comments below! 💬✨

And yes...we had to use 4 Seasons villa view in Bora Bora for today's location 😂🤣

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