Why Fast-Food Companies Are Going All In On Chicken Tenders

To counter slumping sales, fast-food companies are either bringing chicken tenders back to their menus or experimenting with how they're normally eaten, like putting them in a salad or in a wrap. Nearly 50% of fast-food operators carry chicken tenders, up 5.7% since 2019. In October, struggling chicken chain and Yum Brands subsidiary KFC launched its new Original Recipes Tenders by calling for a chicken tenders war against rivals like Chick-fil-A and Popeyes. Even McDonald's is jumping on the chicken tenders bandwagon. PLEASE FOLLOW MY CHANNEL-THANK YOU!