AI Marketing in 2024: What Most Businesses Are Doing WRONG

Discover the critical AI marketing mistakes businesses are making in 2024 and learn how to avoid them. In this insightful episode, we sit down with Rebecca Vickers, VP of Operations at FMO Media, to explore the evolving landscape of digital marketing and artificial intelligence.

Rebecca shares valuable insights on how businesses can effectively integrate AI tools while maintaining authenticity and creativity in their marketing efforts. From content creation strategies to platform selection, learn why many companies are missing the mark with their AI implementation and what you can do differently.

Get expert advice on choosing the right marketing platforms for your business, balancing AI automation with human creativity, and creating content that resonates with your audience. We discuss the future of social media marketing, including the latest developments with TikTok, Instagram, and LinkedIn, plus practical tips for businesses navigating the digital landscape in 2024.

Perfect for business owners, marketers, and entrepreneurs looking to optimize their digital marketing strategy while avoiding common AI pitfalls. Whether you're just starting with AI tools or looking to refine your current approach, this episode provides actionable insights to help you succeed in today's rapidly evolving digital marketing landscape.

#leadgeneration #emailmarketing #smsmarketing #digitalmarketing #socialmediamarketing

00:00 - Intro
01:26 - Interview with Rebecca Vickers
04:23 - Biggest Trends in Digital Marketing
06:53 - Using AI in Marketing Strategies
07:49 - TikTok Marketing Insights
09:12 - Instagram Algorithm Updates
12:38 - Relying on AI for Marketing Decisions
15:11 - Future of Media in Marketing
20:16 - Starting Your Marketing Journey
28:40 - Client Retention Strategies
29:30 - Marketing Strategies During Inflation
31:30 - Understanding Client Needs
33:57 - Impact of AI on SEO
39:22 - Effective Email Marketing Techniques
44:42 - Marketing Trends for 2024-2025
48:36 - Finding Rebecca Vickers Online
49:22 - Final Thoughts and Takeaways