Empowering Nonprofits Through Marketing with Kasidi Legg

In this episode of the Kanawha Valley Hustlers podcast, I talk with Kasidi Legg, a chief marketing consultant with Kingery and Company. Kasidi shares how she helps nonprofits in West Virginia build capacity, tackling the challenges of limited funding and staffing by providing strategic planning, branding, and fundraising support. She highlights the importance of marketing for nonprofits, ensuring that the community and potential funders know about the impactful work these organizations do. Kasidi, a Charleston native, feels strongly connected to her community, crediting her mother, a social worker, for instilling a sense of service. She’s also recently been recognized by Up Next Charlie West as the October Member of the Month, an honor for her dedication to local growth and leadership. I wrap up the conversation by encouraging listeners to keep hustling with purpose and positivity.