Bringing Woke Capitalism to a Shuddering Halt | Robby Starbuck on Jordan Peterson

Dr. Jordan B. Peterson sits down with filmmaker and activist Robby Starbuck. They discuss Robby’s choice to abandon the life of a Hollywood filmmaker, what broke his faith in the Democratic ideology, why a willingness to risk everything is necessary for substantive cultural change, exactly how Robby is taking on woke corporate America, and why it's working.

Robby Starbuck, a filmmaker and anti-communist once directed Oscar-winning actors and some of the biggest music stars in the world but seeing the threat of Marxism in America set a fire inside him due to his own Mom and grandparents fleeing communism in Cuba. He knew he had to stand up. He started his public stand by endorsing Trump in the 2015 primary. Hollywood didn’t like that very much.

This episode was filmed on September 20th, 2024

| Chapters |

(0:00) Coming up
(0:34) Intro
(3:10) Where Robby’s journey started
(10:31) Why a Hollywood filmmaker chose to take on woke culture
(14:23) The fear of losing what you currently have, mental slavery
(20:30) What broke Robby’s faith in the Democratic Party
(27:09) Endorsing Donald Trump in 2015, “it’s good versus evil”
(32:51) The war on children: it’s evil or a parallel universe
(38:36) The WPATH Files, initial disbelief at the advent of atrocity
(41:00) Why you should be willing to risk everything
(48:27) Taking on corporate DEI: process and strategy
(55:27) Woke links directly to communist ideology, supports government overreach
(57:19) Three successes in a row: showing corporations the strength of their customers
(1:00:06) It’s not a shakedown: operating through integrity drives cultural change
(1:03:00) DEI training is “mind-numbingly stupid,” giving anti-capitalist books to your employees
(1:08:51) Why would major companies promote programs that are antithetical to their goals?
(1:13:56) Forcing the emblems of American culture to realign with sanity
(1:17:19) The fraudulent McKinsey studies
(1:19:34) Balancing power and principalities
(1:27:48) The fine line between activism and cancel culture
(1:35:43) How to become a corporate whistleblower

https://www.youtube.com/watch?v=3zjktUTTGDc