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Insights from a Filmmaker Turned Business Visionary with Jeremy Parker
Entrepreneur Jeremy Parker, who started his career in the unexpected realm of documentary filmmaking, shares his fascinating journey from the Vail Film Festival to founding Swag.com. Parker reveals the pivotal moment that led him to pivot away from filmmaking and embrace entrepreneurship, a path filled with both setbacks and triumphs. His story exemplifies that true success isn't about perfection but about perseverance and embracing the learning process. As we explore his ventures, including five startups with varying outcomes, listeners will gain insights into how adaptability and listening to customer feedback became the backbone of his successful businesses.
Jeremy guides us through the transformation from a failed social networking app to the thriving Swag.com. He shares the critical importance of humility in entrepreneurship and how letting go of ego-driven decisions allowed him to craft solutions that truly resonated with his customers. By leveraging customer insights, Parker discovered innovative ways to streamline account-based marketing and create scalable ventures. His journey underscores the necessity of remaining open to learning and adapting, revealing key strategies for building successful businesses that stand the test of time.
Finally, we explore how Swag.com is revolutionizing the promotional products industry by offering a robust tech platform that empowers small businesses. Parker discusses the company's unique approach to quality control, ensuring swag is effective marketing rather than wasteful clutter. We also invite our listeners to engage with us and share their thoughts to continually enhance their experience with "Doing Business with a Servant's Heart." Join us for an insightful conversation that showcases how Parker's resilience and adaptability turn challenges into opportunities for growth and innovation.
(00:00) Entrepreneurship and Swag Business Success
(07:00) Building Successful Businesses
(14:31) Promo Distributors Revolutionizing Swag Industry
(25:20) Engaging With Audience for Improvement
Jeremy Parker graduated from Boston University in 2007, where he majored in film production. During his junior year when his feature-length documentary secured the Audience Award at the 2006 Vail Film Festival.
Following his academic achievements, Jeremy embarked on a diverse career path. He established a creative Promotional Product Division under MV Sport. Then, in collaboration with his brother David and Jesse Itzler (Co-Founder of Marquis Jet, investor and partner in Zico Coconut Water, and owner of the Atlanta Hawks), Jeremy co-founded an eCommerce platform designed to distribute unique promotion codes through social media influencers’ Facebook and Twitter posts. This platform was acquired by a publicly traded company.
Currently serving as the Co-Founder and CEO of Swag.com (acquired by Custom Ink in Nov. 2021), Jeremy has positioned the company as the premier destination for businesses looking to purchase and distribute quality promotional products. Swag.com boasts an extensive clientele, including major players like Facebook, Google, Amazon, Apple, Netflix, Spotify, and TikTok.
swag.space
NEWSLETTER: https://view.flodesk.com/pages/64e2b98cca259e13f0890575
SERVING JOURNAL: https://www.amazon.com/dp/B0CSNSY1M1
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