The Theory of the Leisure Class by Thorstein Veblen

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An Economic Study of Institutions (1899), by Thorstein Veblen, is a treatise of economics and sociology, and a critique of conspicuous consumption as a function of social class and of consumerism, which are social activities derived from the social stratification of people and the division of labor What is the main idea of The Theory of the Leisure Class?
To attain, retain, and gain greater social status within their social class, low-status people emulate the high-status members of their socio-economic class, by consuming over-priced brands of goods and services perceived to be of better quality and thus of a higher social-class.

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