Entrepreneurial Lens: How One Man Built A Photography Business from the Ground Up

Our guest this week on the West of Tulsa Show is Peter Kappen, owner of Visualize Ventura, a fine art studio just down the street from our studio. Peter takes us behind the lens to show us how he takes stunning photos and video of the best and most beautiful automobiles in the world. He describes how he went from UCLA to working for Apple and finally starting his own business. He also explains how he found the world's rarest Volkswagen, a race car called the "Inch Pincher." We hope you enjoy this fun episode and please subscribe to our channel. Thank you for your support.

Visualize Ventura - https://visualizeventura.com

0:00 - Introduction

1:05 - Who is Peter Kappen?

7:15 - Setting the vibe with a Ferrari Lusso and music

9:15 - Michael Furman techniques to shooting in the black

16:00 - Automotive photography, a vanishing art?

17:00 - It's not AI, it's analog intelligence

23:00 - Using space and depth to get the perfect shot

25:45 - From Rock 'n Roll to Apple and beyond

33:00 - Convenience does not lend to good art

34:45 - The Tesla Cyber Truck and a flame thrower

40:15 - The challenges of shooting on white

46:50 - Who can rent and how much does Peter charge?

53:15 - Peter's studio is setup for video and motion too

58:30 - Blaze McFadden and the Bug Shakk

1:01:45 - Finding the world's rarest VW, the Inch Pincher

1:05:40 - How to reach Peter Kappen

1:07:10 - Conclusion

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