Does Google push algorithm updates on weekends?

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In this video, I'll take a look at when Google algorithm updates roll out. See more on 𝙈𝙔 𝘽𝙇𝙊𝙂 https://yerainabreu.com/blog/do-google-algorithm-updates-happen-on-weekends/. Please let me know if this video helped you by leaving a 𝘾𝙊𝙈𝙈𝙀𝙉𝙏 👍 𝙎𝙐𝘽𝙎𝘾𝙍𝙄𝘽𝙀 to my channel by clicking this link 👉 https://www.youtube.com/yerainabreu?sub_confirmation=1. If you liked this video, please give it a 𝙇𝙄𝙆𝙀 and 𝙎𝙃𝘼𝙍𝙀 with friends! Read more below. 👇👇👇

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Hey there! I recently stumbled upon a fascinating topic while browsing the Search Engine Journal, and I thought I’d share my findings with you.

In an article published on January 19, 2022, they discussed whether Google algorithm updates roll out on weekends or not. In this blog post, we’ll take a closer look at what was said by some key people at Google and how it affects us as SEO professionals or website owners.

Google’s Stance on Weekend Algorithm Updates
According to both Danny Sullivan and John Mueller from Google, the search giant does not typically launch or begin the rollout of a search algorithm update right before the weekend. Danny Sullivan mentioned on Twitter that it’s fairly unusual in his experience for an update to occur during this time. However, he also noted that this doesn’t mean it has never happened or that it’s against Google’s policy.

The Potential Impact of Weekend Updates
Imagine if an algorithm update happened over the weekend, causing rankings to go haywire. It could lead to disastrous consequences for businesses, as they might spend days tanking in the search engine results pages (SERPs) before someone notices and takes action. This is why it’s probably a good thing that Google claims not to release updates on weekends.

Nuances and Company Culture
Both Danny Sullivan and John Mueller emphasized that there is a lot more nuance to launching updates than just flipping a switch. They also mentioned that most Google employees work from home and prefer not to work on weekends. This means they are unlikely to launch critical updates and then leave the office without monitoring the situation.

Community Thoughts and Reactions
In the article’s comments section, some users shared their thoughts on the matter. While some agreed that the bulk of core updates and other large updates have historically been kicked off on Monday mornings, others argued that this pattern has changed recently. Additionally, some users believe that Google doesn’t care about the impact of these updates, as they constantly tweak their algorithms and assess the consequences before rolling them out.

*Read the full transcript on my blog: https://yerainabreu.com/blog/do-google-algorithm-updates-happen-on-weekends/

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