More Proof Legacy Automakers Are Struggling To Sell Cars

Porsche is scaling back its EV ambitions after disappointing sales forecasts, a move echoing VW's recent decision to close its Brussels plant due to low demand. In contrast, South Korea’s auto exports to North America surged by 26%, driven by strong hybrid sales. Despite fewer working days, June's export value held steady at $6.2 billion. Effective marketing and strategic partnerships have boosted South Korean brands in the North American market, with the industry aiming for a $100 billion export goal this year. Will traditional automakers adapt to these challenges? Share your thoughts in the comments!

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