Inside the World of Legal Marketing with Prim Law Firm's Cameron Collins

Today on the Kanawha Valley Hustlers podcast, I'm talking with Cameron Collins from Prim Law Firm. She handles PR, marketing, and intake for the firm, specializing in personal injury and asbestos exposure cases. We discuss the challenges of competing with large national firms that dominate the advertising space but lack the personal touch of local firms. Cameron explains the difficulties of marketing legal services, especially in a saturated market, and the importance of staying top of mind through social media and local campaigns. She emphasizes the value of supporting local businesses and shares her experience as a young professional constantly learning and adapting in her role. It's a great conversation about the nuances of legal marketing and the significance of community connections.