SEO for startups and small businesses with Lidian Infante

When you have traffic coming to your website, it is much easier to convert leads at a lower cost as compared to other marketing channels.

With 9 years of experience in the SEO industry working with brands like BigCommerce, Rise at Seven, and now with Sanity.io as a senior SEO manager, Lidia is well versed with the nuances of SEO and knows how to create a strategy that can help you scale your business.

Lidia shares her knowledge on how startups should focus on SEO and covers different aspects of SEO in this podcast episode.

We cover different topics such as

How to stay on top of the latest trends in the SEO industry.
Why should we research the domain name?
SEO as compared to other marketing endeavors.

And much more…

1:10 - Introduction
2:04 - How to keep track of latest trends and updates
3:46 - Which parts of SEO would you say one should specialize in?
6:26 - How important is it for startups to focus on SEO as compared to social media marketing or PR or influencer marketing, and so on?
8:25 - Can you name one or two things entrepreneurs need to remember while selecting a domain name?
10:46 - Could you tell us how an entrepreneur builds an SEO strategy for their business?
13:27 - A business or a startup builds their SEO team in-house, or should they outsource it to an agency? What’s your opinion on that?
18:10 - Are platforms like WordPress and Wix SEO friendly? What is your opinion?

Here are the social media links where you can find us:

Instagram:https://www.instagram.com/wishupnow/
Twitter: https://twitter.com/WishUpNow
Facebook: https://www.facebook.com/wishupnow

Make sure to follow me on these platforms to stay updated with my latest videos and other content. And don't forget to share your thoughts and feedback with me in the comments section

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