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WNBA Receives BILLIONS & COMPLAINS About Being UNDERVALUED
1 year ago
125
The WNBA potentially reached a new deal with television networks...where the WNBA would be paid over $2 billion for the next decade in broadcast rights. The deal is record-breaking for the WNBA...but WNBA executives are complaining that Adam Silver undervalued the league.
We discuss the WNBA new broadcast rights deal...and how it's a risk for networks like ESPN and NBC. We highlight the potential risks for the networks...in a multi-year deal with the WNBA. We also explain why this deal wasn't really about the WNBA...and explain how Adam Silver essentially forced the networks to accept the WNBA.
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