WHAT IS THIS????? FASHION MEN STYLING CREAM MSC001 Natural Look a hair gel or a skin cream?

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There is this NIVEA inspired skin cream by the looks of it, but the packaging seems to indicate that it's a hair gel, strength number 4, which doesn't get hard. So, I try to investigate and find out what in blazes this actually is. I think my final verdict is that it's a skin cream. I try to use it as an emergency hair gel though and it seems to work, but it depends on the hairstyle you're going after because it doesn't feel like this hair gel is strong enough to actually hold creative styles. Why would anyone make something that one can't tell what it is?