Kevin Costner FLOPS With Horizon! The Future of Cinema is Uncertain!

Kevin Costner took a massive gamble on Horizon: An American Saga. Mortgaging one of his homes, leaving one of the biggest shows in the world, all because he had a vision.

Well, it didn't pay off.

An $11 Million opening weekend isn't exactly what the filmmaker would have liked, but it sends an awfully clear message to studios in 2024. The Theatre system is broken and no amount of audience blame, looking at you Michael Rooker, is going to fix it. The solution comes from within, but will they listen?

Sources:
Fortune: https://fortune.com/2024/06/30/kevin-costner-movie-horizon-box-office-debut-santa-barbara-property-mortgage/
Variety: https://variety.com/2024/film/news/horizon-michael-rooker-poor-box-office-1236059005/

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