What is the Difference between Goals and Objectives in Business

In business, knowing the difference between goals and objectives helps keep things on track. Goals are the big ideas you aim to achieve in the long run, like increasing market share or becoming a leader in your industry. They set the direction for your business. Objectives are the specific, short-term actions you take to reach those goals, like launching a new product or increasing sales by 10% in a year. Objectives are measurable and time-bound, making it easier to see progress and stay focused. By setting clear goals and objectives, businesses can ensure everyone is working towards the same vision with a clear plan to get there.
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