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My First Client as an Agency, How I Launched a Brand on Amazon to 40-Million in Sales in 6.5 years
Selling on Amazon is rough, being an agency is even harder.
Here's how my journey began
The first client I signed 6.5 years ago is still with me today
I got them off a LinkedIn post and within 48 hours they signed
They were stuck at 4k a month in sales
Within 90 days I got them to 83k a month in sales
Years later, they are doing 1-mil a month in sales
Here's how I did it:
A lot of catalog work
I loaded about 100 template files to Amazon in under 90 days for one brand.
Why? Because they had UPC issues, and 84 products to launch.
I cleared every single UPC issue (hijacked by the Chinese)
I registered 5 of their brands, build brand stores, and setup the SEO
I was almost in tears trying to fix the template issues and hired an assistant by week 2.
I really doubt I made money on this client in the first 90 days. But I gave it my heart and soul.
It's become a rallying cry for me. And this client has become a loyal part of my 400 brand portfolio.
Today I manage 800+ million on GMV on Amazon.
P.S. I had 0 design skills and made a brand store then shot a YouTube clip about how I made a brand store and it got 250,000 views on YT generating me more clients than any other activity I've ever done. If I can do it, so can you! (Make content)
#AmazonSales #EcommerceGrowth #AmazonSEO #PPCStrategies #MyAmazonGuy
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Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
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Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction to My Amazon Guy
00:17 - Challenges Faced by Initial Client
00:43 - Strategies Implemented for Growth
01:16 - Client Success Story and Methodologies
01:49 - Offering Free Amazon Brand Audits
02:12 - Main Image Optimization and CTR Hack
02:41 - Importance of Traffic and Conversion
03:16 - Understanding Customer Avatar
03:30 - The Power of Specific Marketing
03:50 - Success of My Amazon Guy Agency
04:04 - Outro
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