Is It Better to Lower Price or Increase Ad Spend on Amazon?

5 months ago
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Unlock effective strategies for gaining market share on Amazon! Explore whether lowering prices or increasing advertising spend can help your business outpace the competition. Dive into real-life case studies, like Zulay Kitchen, to see these tactics in action. Learn from expert insights on managing product pricing and ad spend to maximize your sales and profitability.

#AmazonSellingTips #EcommerceStrategy #MarketShare #AdSpending #PriceManagement

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Timestamps:

00:00 - Market Share Strategies: Price vs Ad Spend
00:29 - Importance of Promotions and Coupons
00:42 - Evaluating Ad Spend Effectiveness
01:15 - Case Study Mention: Zulay Kitchen Strategy
01:31 - The Impact of Pricing on Sales
02:00 - Amazon Sales Strategy: Price vs Ad Spend Conclusion

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