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Ford asks dealers to pause EV investments with changes to its EV program coming
Hey there, Ford is making some big changes to its EV program, and it's impacting dealers.
Here's what you need to know.
Ford is planning to update dealers on new changes amid a "rapidly changing EV market."
The company has made several changes to its electric vehicle plans,
including easing requirements and delaying certain commitments.
Dealers were expected to meet certain EV charging requirements soon,
but Ford is pushing back financial commitments.
Ford has asked dealers to pause investments in its EV certification program as new changes are implemented.
Ford is shifting its focus toward smaller, more profitable EVs
and expects next-gen EVs to be profitable within 12 months of launching.
In the meantime, the company plans to introduce more hybrids as it works to develop profitable EVs.
With Ford's EV program changes, the company is aligning its dealer network and aiming to make its EV business profitable.
Stay tuned for more updates as the situation unfolds.
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