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Your content strategy is failing because of this
1 year ago
2
Having a defined brand is even more important than following a content strategy. Here are some key tips to focus on when creating your brand:
- Conduct effective market research
- Focus on a unique value proposition
- Choose a brand name that clearly conveys your message
- Create an emotional connection
- Deliver consistent communications
By honing in on these elements, you'll build a strong, memorable brand that resonates with your audience.
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