Reaching 200 Million Views: The Economics of YouTube Brand Deals

I'm just I'm selfishly covering Prime because I want to promote my brand but not because I don't like to be clear Logan's gonna be like what the heck Last time we spoke with you you said something interesting about your brand deals You said that like your viewership is getting to a point where it's exceeding marketers budgets Yeah Like they can't really afford That is a massive problem Yeah And when I hear you say that some of your videos take like three four million dollars the cost of the video seems like it keeps going up Yeah Yeah I know you have feastables but how do the economics make sense Well luckily as I spend more the views go up as well So that seems to help I'd have to look at the data It's been a little while but I'm pretty sure we're doing over two hundred million views We're doing I think the first thirty days the average video right now does one hundred forty million views in the first thirty And then the first year I think it does like two hundred and twenty So it's just like name one other avenue in the entire world right now where you could reach two hundred and twenty million people Literally It's not possible It's literally the only way to reach that amount of people